What kind of content can you create? Here are some top ideas 🎥
📸 Photos that tell a story
Your day-to-day at the point of sale is full of amazing moments. Capture action shots showing products, eye-catching displays, or even your team’s energy. Real and spontaneous photos connect more.
🎥 Authentic and dynamic videos
A short video showing how you organize your space, interact with customers, or do a product demo can be pure gold. Keep it short, but impactful.
🗣️ Testimonials and personal experiences
If a sales strategy works for you or you had a cool experience with a customer, share it!
Example: “Today a customer asked me which product is best for dry skin, and this is what I recommended…”
This not only sparks interaction, but also showcases your expertise.
💡 Tips and recommendations
Got a trick that helps you sell better or a strategy that works at your store? Share it. Think about what you would have loved to know when you started.
🎬 Behind the scenes at your store
Show what your job is really like—from how you prep in the morning to how you organize your space. This helps people get to know the reality of your role and sparks interest.
📲 Trends and viral challenges
See a trend on TikTok or Instagram you can adapt to your content? Go for it! Always with a professional touch—but don’t lose the fun.
🔁 Before & after transformations
Changed up a display? Restocked a shelf? Gave your store a makeover? Show the before and after. Visual changes are always powerful.
👥 Collabs with other XPERS
Got teammates in the program too? Team up! Share what your days look like in different roles or do an interview-style video together.
❓ Answering FAQs
If customers always ask about the same product or brand, create content to answer that. It makes you look like an expert and boosts engagement.
🏆 Proud moments and achievements
Did you win a sales challenge? Was your store top of the month? Share it! People love to see wins and celebrations.
Key Tip: Be Authentic
The best way to create content is to be yourself and share what you truly experience in your day-to-day. This is your space to shine and connect with more people.
About hey! marco
Our main value is to be Marco.
We are committed to the dreams and goals we share. We always strive for excellence, and guided by integrity, we aim to make the company an excellent place to work.
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