

Reskilling vs. Upskilling: How to Prepare for the Future of Work
Feeling like the job market is changing too fast? Worried your current skills might become outdated? You’re not alone.
The good news? There are two key strategies to stay relevant and competitive: Reskilling and Upskilling. Both help you grow professionally, but they have different goals.
Today, I'll explain what they mean, which one you need for your career, and how to start using them so you're always one step ahead. 🚀
What is Reskilling and Upskilling?
💡 Upskilling = Updating and improving your skills in your current field. 👉 Example: If you work in Trade Marketing and learn to use data analysis tools like Power BI to enhance your strategies.
💡Reskilling = Learning new skills to switch roles or industries. 👉 Example: If you work in in-person sales and decide to train in digital marketing to shift your career path.
Both strategies are key in a world where 85% of the jobs in 2030 don’t even exist yet (World Economic Forum). Adapting is the only way to grow.
Which one do you need based on your situation?
You need Reskilling if... ✅ Your industry is declining, and you need to reinvent yourself. ✅ You want to switch careers to a more in-demand field. ✅ You’ve lost your job and want to explore new opportunities. ✅ You’re looking for more flexibility or better conditions in another sector.
You need Reskilling if... ✅ Your industry is declining, and you need to reinvent yourself. ✅ You want to switch careers to a more in-demand field. ✅ You’ve lost your job and want to explore new opportunities. ✅ You’re looking for more flexibility or better conditions in another sector.
Real-life example: Many people who worked in customer service at physical stores have done Reskilling in digital sales and e-commerce, as online shopping continues to grow rapidly.
How to Start with Reskilling and Upskilling? (3-Step Guide)
- Identify the most in-demand skills in your field
Use platforms like LinkedIn, Coursera, or Google Trends to research what companies are looking for. Here are some current trends in Latin America and the U.S.:
✅ For Trade Marketing and Retail: Data management, CRM, customer experience. ✅ For Sales: Storytelling, digital persuasion techniques. ✅ For Technology: Data analysis, AI, programming.
TIP: Look at job postings that interest you and spot the skills that show up repeatedly.
2. Find free or affordable training
You don’t need to spend thousands on an MBA. Here are some platforms where you can learn for free or at a low cost:
- Google Actívate – Courses in digital marketing, data, and AI.
- LinkedIn Learning – First month free for professional courses.
- Coursera & Udemy – Affordable programs with certifications.
- ALLIE – Yes, we also have content just for you. 😉
3. Apply what you’ve learned in the real world
Watching courses isn’t enough — you need to put your new skills into practice. Here’s how:
✔️ Work on personal projects or volunteer to gain experience. ✔️ Share what you learn on LinkedIn to showcase your expertise. ✔️ Apply for junior roles in your new field to get your foot in the door.
💡 TIP: If you're learning data analysis, offer to create a dashboard for a small business or a friend with a startup.
In conclusion: Never stop learning
If there's one thing certain about today's job market, it's that change is constant. Reskilling and Upskilling aren’t just trends — they’re strategies to secure your future.
What can you do today? 🔹 Identify what you need: Upskilling or Reskilling? 🔹Research the key skills in your field. 🔹 Find a course or training and start TODAY.
Don’t wait for the market to force you to change. Take control of your future! 🚀
Have you ever faced the need to learn something new to keep moving forward?
🔗 Extra resources
✔️ Explore our job openings and put your new skills into practice ✔️ Download our free guide to upgrade your resume ✔️ Follow us on Instagram for more job tips and career content
With love, Jess and your favorite recruitment team 💙